NatWest and British Hockey – What You Need to Know
If you follow hockey in the UK, you’ve probably seen NatWest’s logo on match‑day programmes, on team kits, and around community rinks. That’s not a coincidence – NatWest has been investing in the sport for years, and the partnership is worth a closer look.
Why NatWest Gets Involved
NatWest sees sport as a way to connect with local communities. By supporting hockey clubs, the bank helps keep grassroots teams alive, offers scholarships for young talent, and funds upgrades to training facilities. It’s a win‑win: clubs get the cash they need, and NatWest reaches fans who value teamwork and perseverance – traits that line up with banking values.
What the Sponsorship Means for Fans
For the everyday supporter, NatWest’s involvement translates into better match‑day experiences. Think clearer signage, free Wi‑Fi at certain venues, and occasional ticket giveaways. The bank also runs fan contests on social media, giving away signed jerseys or backstage passes. Those little perks keep the buzz alive and make attending a game feel special.
On the youth side, NatWest runs coaching clinics during the school holidays. Young players get a chance to train with seasoned coaches, learn basic skills, and hear from professional athletes about what it takes to succeed. Many clubs report higher retention rates for junior members after a NatWest‑backed program.
Financially, the partnership helps clubs manage their budgets. NatWest offers tailored banking products – low‑fee accounts, equipment financing, and cash‑flow advice – aimed at sports organisations. That kind of support can be the difference between a club staying afloat or folding after a tough season.
Another benefit is the visibility NatWest brings to women's hockey. The bank has sponsored several women's leagues and tournaments, pushing for more media coverage and better prize money. Fans notice the increased exposure, and it encourages more girls to pick up a stick.
If you’re a player looking for sponsorship, NatWest’s athlete ambassador programme is worth exploring. Ambassadors receive gear, promotional support, and sometimes a modest stipend. The program also gives players a platform to share their stories, which can inspire the next generation.
Overall, NatWest’s involvement isn’t just about branding; it’s about building a sustainable future for hockey in the UK. Whether you’re watching a senior league final, cheering on a school team, or training at a local rink, chances are NatWest has a hand in making that experience smoother and more enjoyable.
Keep an eye on The Hockey Den’s news feed for the latest NatWest‑hockey announcements, upcoming community events, and exclusive offers. The partnership is still growing, and new initiatives roll out each season. Stay tuned, because the next big surprise could be just around the corner.

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